Only strategies which are aimed at generating unique and permanent customer experience measure up to this task. Most companies have already taken measures and gained experiences by using own Social Media channels, mobile communication tools and Social Media monitoring tools. However, only a few have managed to gain maximum effect and an added value from digitization. It is necessary to rethink and develop strategies which really lead to digital excellence and also ensure your business success in the future.
- Corporate Client Case: Cloud-Based Collaboration Tool vs. On-Premise – Keeping confidential corporate information safe from everybody’s snooping eyes?
- Social Media Report: Generation X is most active user group
- Social Media Shitstorm & PR Disaster: Crocs & David Bowie, Cheerios & Prince and Cinnabon & Carrie Fisher: Social Media, Dead Celebrities and Brands simply Do Not Fit Together
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